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Looking for additional information to help you improve your marketing strategies and business health? Check out our blog for tips, tricks and the latest updates.


5 days ago4 min read
Why Testing in Your Business is the Key to More Sales, Clients, and Freedom
If there’s one thing that can take your business from “just getting by” to thriving, it’s testing. But let’s be real—many service-based...
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Feb 54 min read
Top 10 Emerging Trends for Service-Based Female Entrepreneurs in 2025
The entrepreneurial landscape is evolving rapidly, and female service-based business owners must stay ahead of the curve to remain...
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Jan 285 min read
From Likes to Leads: Maximize Your Growth with an Optimized Social Media Strategy
As a service-based female entrepreneur, you’ve likely heard that social media is a non-negotiable tool for growing your business. But...
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Jan 214 min read
Get Found Online: Simple SEO Practices to Grow Your Business and Boost Visibility
Let’s talk about something that might sound like a snooze fest but is actually a game changer for your business: SEO. Don’t worry—you...
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Jan 147 min read
Master Your Business Growth with the SCS Method: A Simple, Consistent, and Strategic Approach to Analytics
As a service-based entrepreneur, you’re probably wearing many hats—serving clients, managing your team, and trying to market your...
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Jan 76 min read
Boost Your Business in 2025: 3 Game-Changing Ways to Increase Sales and Scale Like a Pro
As a service-based entrepreneur, you’re not just here to get by—you’re here to thrive. But if your sales have hit a ceiling and scaling...
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Sep 8, 20249 min read
The Art of Competitive Analysis: Gaining a Strategic Edge
In case you’ve been hiding under a rock, women are starting to dominate the business world. According to the 2024 Wells Fargo Impact of...
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Jul 16, 20248 min read
Maintaining Engagement During Slow Seasons
Riding out a slow season can be tough for a business owner. Negative thoughts can sink in and suddenly you’re questioning if your...
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Jun 25, 20246 min read
The Role of Emotional Intelligence in Customer Service: Empathy and Connection for Female Entrepreneurs
With AI on the rise, human connection is hard to come by in customer service. Sadly, empathy is also hard to come by. Emotional...
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Jun 18, 20248 min read
Leveraging LinkedIn for Business Growth: Networking and Marketing Tips for Female Entrepreneurs
I’m sure you’ve heard before that LinkedIn is that girl when it comes to marketing to other professionals. It was founded to help people...
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Jun 11, 20247 min read
The Importance of Market Research for Entrepreneurs
When tackling uncharted territory, research is imperative to start a successful venture. Market research is an essential tool for...
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May 28, 20248 min read
Data-Driven Decision Making: Using Analytics to Optimize Business Outcomes
Being willing to take risks is a part of running a business. Taking calculated risks can ease the fear stored in the back of your mind....
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May 21, 20247 min read
Effective Communication Strategies for Service-Based Female Entrepreneurs
Every year, more and more women are becoming business owners. According to a study, from 2019 to 2023, women-owned businesses’ growth...
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May 14, 20247 min read
Maximizing Productivity: Time Management Tips for Female Entrepreneurs
As women, sometimes only a small portion of our time is limited to ourselves. If you’re a mother running a business, that portion of your...
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May 8, 20248 min read
Building Client Relationships: Retention Strategies for Service-Based Entrepreneurs
Starting a business initially is never easy but keeping the business operations going, is a different level of commitment. As a business...
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Apr 23, 20245 min read
Three Ways to Know If You’re Targeting the Right Audience
There are so many moving parts that go into running a business, and as a business owner, it’s your job to keep up with these moving...
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Apr 16, 20245 min read
Four Ways to Leverage AI in Your Service-Based Business
I can’t sit here and tell you I’m all for AI because, to be honest, I’m on the fence. I can barely deal with Siri without catching an...
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Apr 9, 20245 min read
3 Simple Steps to Track Your Performance This Quarter
This year is truly flying by. One minute I’m saying Happy New Year, the next minute I’m preparing you for Q3. Hopefully, it’s already...
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Mar 19, 20246 min read
Avoiding Social Media? Use These Four Marketing Methods Instead
Social Media can be a powerful tool for promoting and growing your business, but it’s not the only way you can grow visibility of your...
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Mar 5, 20243 min read
Five Barriers in Your Sales & Marketing Funnel
When looking at potential barriers in your sales funnel that could hinder your clients from moving smoothly through the buying process,...
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