Hey Lovely
Being a business owner can be hard.
You manage your own schedule, finances, and business decisions and that's just the beginning.
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As the owner and CEO of your business, you wear many hats with constant pressure to perform at levels you never knew existed. There is no “typical” day in the life of an entrepreneur and sometimes it can be overwhelming with the responsibility that comes with it. You are developing business and project plans, creating content for your podcast or YouTube channel, setting up sales and conversion funnels, trying to keep up with the ever-changing Instagram algorithms.
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You’re doing it, and you’re doing it well, but...
Have you mastered your
metrics & analytics?
Every marketer screams “know your numbers” but what does that truly mean for your business? What numbers should you monitor for growth? How often should you look at your numbers? How do you even know if your numbers are good or bad?
We get it Love
You’re seeing success in your business currently and know that you can grow even more but don’t know where to start.
You may look at your social media and website stats every now and then, but don’t have a strategy to monitor performance.
Or worse… you’re not looking at your marketing performance at all, in fear of overwhelm or lack of understanding.
Optimized Reality is here to help!
Within each of our programs, we focus on three core tenets to ensure that you not only understand how your business is performing but also know how to organize your metrics in a way that is easy to analyze and take action.
Examine
Use your business goals, marketing strategy and current sales funnel to create your analytics framework.
Establish
Identify key performance indicators based on the actions you want clients to take to meet goals.
Execute
Analyze performance to develop optimization strategies and identify ways to improve your marketing.
Meet Your Analyst
Alicia C
I’m a Marketing Analyst and corporate girl, ready to use my skillset and experience to service small business owners and entrepreneurs.
For 10+ years, I have helped major 8-9 figure brands optimize their marketing executions, increase conversions and sales using data. From marketing strategy, metrics systems, and analysis, I am ready to use my expertise to help entrepreneurs develop the knowledge and build the tools to help transform their businesses.